Powersports Extended Services Companies Help Customers Buy New Technology with Confidence
In the highly competitive world of powersports, top names like Polaris, Taiga, and the Japanese Big Four are always pushing new technologies out into the market. That’s why it’s common to see new kinds of mechanical and electrical failures that never used to be a problem. Powersports extended service companies can give your dealership the confidence to sell the latest and greatest new models without having to worry about the backlash of growing pains in new innovations.
It's the age-old debate of “Tried and True” vs. “Shiny and New.” We all want to be able to say that we possess the newest and most innovative motorcycle or snowmobile in the market. But the digitization and even electrification of more ATVs and offroad vehicles brings into question the durability and reliability of new technologies that, by definition, have yet to be market tested.
Below are three main ways that providing extended services can help you and your customers invest in the latest models with the newest technologies.
1. Peace of Mind on Purchasing Brand New
Just like cars, even entry-level motorcycles, jet skis and other powersports vehicles are beginning to be equipped with ECUs, fly by wire throttles, and all kinds of new sensors that each come with their own little gremlins. This is why early adapters in new technology tend to be either extremely rich, or paid professionals who don’t have to worry about living with the regret of falling for marketing hype.
Powersports extended service companies can help bridge the gap for the ordinary buyer, giving your customers some peace of mind when they take a leap of faith in whatever new technology is around the corner. By offering some assurance that their vehicle will stand the test of time, extended services can help members of the old guard to pull the trigger on a new vehicle or convince novices to buy new instead of sticking to the second-hand market.
2. Keep Up with Preventive Maintenance
As powersports technology becomes more sophisticated, regular maintenance becomes even more crucial to keep a machine running smoothly. Extended service plans can include services that ensure your equipment is working optimally even beyond the warranty period. Keeping up with preventive maintenance also enables buyers to maintain the resale value of their vehicle and save money overall.
3. Budget for Repairs
Extended services plans are designed to cover the costs of repairs and maintenance beyond the standard warranty. Beyond factory defects, these plans can include everything from regular maintenance checks to emergency repair services. They can help buyers budget for unforeseen maintenance expenses that often come with the purchase of new technology.
If you’re pushing new technologies and are looking for new ways to help you close on hesitant customers, contact Torque Group at (800) 859-0590. We’re ready to equip your dealership with extended services plans.
